After the festive month’s bonanza, it’s time for some slow-down.
The overall traffic of my niche sites also went down a bit, which further impacted the overall income.
But nothing unexpected (happens every January).
This will likely pick up in March, which is year-end for many companies, with some marketing budget to exhaust.
January 2021 Highlights
While I continue to publish more content on my existing sites, I am also working on creating a new set of niche sites (on fresh as well as aged domains).
Adding a New Site to Niche Sites Reports
Apart from the 6 niche sites that I already have in the income reports, I am adding a new site (Site #7) from this month onwards.
This is a site I bought in December for ~$10K.
It’s was already making ~$200 per month from Amazon (including a little from display ads). I will try and scale this site with info content and monetize it using display ads.
I spent quite some time in December to get this site in shape (it had a lot of thin content and poorly made money pages).
While I don’t expect any immediate gain, I do expect it to show some growth in the next 3-6 months. This is a broad home improvement niche and I plan to add a lot of content for each category.
Niche Sites Income in January 2021
- Site 1 (Home Improvement) – $1,985
- Site 2 (Home Improvement) – $2,982
- Site 3 (Pets) -$800
- Site 4 (Outdoor) – $266
- Site 5 (Tech) – $510
- Site 6 (Broad Multi-niches) – $0
- Site 7 (Home Improvement) – $270
If you’re interested in learning more about the sites, check out the first income report.
Some $$ screenshots:
Now let’s have a look at the expenses.
Expense in January 2021
No major expense was done in January, as I am still working with the agencies on the content I ordered in November 2020.
- Kinsta: $200
- Manage WP: $12.6
- GeneratePress: $30
- AMZ Watcher: $350
Expenses related to some of the plugins/tools are paid yearly. I will add these whenever they come up for renewal.
I expect the ad rates to continue to be low, so February might also be a slow month for these sites.
What Am I Reading?
For January, my book club buddies chose the book – No Rules Rules by Erin Meyer and Reed Hastings.
It’s a book about Netflix culture and how they do things differently. It’s full of anecdotes and I really enjoyed the book.
I highly recommend you give this one a read.
